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UI/UX

Together, our UI and UX design team will build best-in-class user experiences that bring your business to life. By balancing design with usability, we can ensure that every user interaction with your brand is results-focused.

Brands we help

Tactics

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Strategic discovery

Optimized UX design begins with research to understand user challenges, pain points and issues. Then, it’s about gathering evidence that shapes how we’ll solve them.

  • Stakeholder interviews
  • UX review
  • User research
  • Comparative assessments
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Personas and customer journeys

Based on research, personas are composites that represent your customers. Journey maps capture what they do as they interact with your site or app. We use both tools to guide user-optimized decisions.

  • Online surveys
  • Qualitative interviews
  • Stakeholder input
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Information architecture

Help users find what they need and complete key tasks painlessly. It’s about organizing, structuring, and labeling content in a way that fits their requirements, long term.

  • Sitemap design
  • Page-level wireframes
  • Content inventories
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Copy and technical writing

Brilliant UX relies on clear communication. Words are half the battle. They don’t just help guide users through an online interaction; they reinforce what your brand is all about

  • Tone of voice development
  • SEO copywriting
  • Short and long-form content
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Creative design

Once your UX foundation is in place, we’ll add a beautiful finish. The right visual design ensures your brand is top of mind as users click their way through an incredible online experience.

  • Mood boards
  • Full site and app visual (re)design
  • Digital brand guidelines

Spotlights

BlueRush logo

“In working with Pedestal, we have generated, and continue to generate, a significant number of leads for our sales team. Moreover, our visibility on Google has significantly improved. Thanks to Pedestal’s systems and strategies, we continue to generate more qualified and valuable leads month-over-month.”

– Rielle Ullberg, Digital Marketing & Sales Coordinator

“Republix was instrumental to us discovering our unique purpose and what we could offer our audiences beyond simply telling them the weather.  The process was excellent.  Everyone was fully engaged, and we’re all singing from the same songbook.  It has really been an eye-opener and has changed the way we do business.” 

– Robin Flatow, Senior Manager, Marketing
iZettle logo

“I’m very happy so far with the performance and the professionalism of the team, and I’m glad that our collaboration has gone from a one-off engagement to a long-term partnership. I’m looking forward to seeing what the future brings!”

– Alan Garland, Marketing Manager
BlueRush logo

“In working with Pedestal, we have generated, and continue to generate, a significant number of leads for our sales team. Moreover, our visibility on Google has significantly improved. Thanks to Pedestal’s systems and strategies, we continue to generate more qualified and valuable leads month-over-month.”

– Rielle Ullberg, Digital Marketing & Sales Coordinator

“Republix was instrumental to us discovering our unique purpose and what we could offer our audiences beyond simply telling them the weather.  The process was excellent.  Everyone was fully engaged, and we’re all singing from the same songbook.  It has really been an eye-opener and has changed the way we do business.” 

– Robin Flatow, Senior Manager, Marketing

Proven solutions

Learn more about UI and UX design for your industry.

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Ecomm

We help fast-growing ecommerce brands reduce costs, increase conversions, and drive customer love for lasting growth.

HOW WE HELP
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SMB

We build end-to-end solutions geared to support your growing small business—without adding more work to your plate.

HOW WE HELP
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B2B

We help generate leads and foster growth for mid-market and enterprise B2B organizations.

HOW WE HELP

Growth starts here.

There’s a better way to grow. Get in touch with us if you’re ready to do things differently.

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Other services

The bench strength you need to grow your business – all in one place.

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Convert clicks to results with a marketing mix that finds your customers where they’re already scrolling.

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Application and Web Development

Grow your brand exponentially, with an online presence your audiences adore.

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SEO

Leverage the power of search to turn organic traffic into profitable growth.

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UI/UX

Create optimized digital experiences that drive demand for your products, services or solutions.

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Ensure your brand delivers your promise across every touchpoint. Stand out in a sea of sameness.

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Content Marketing

Build customer relationships with thumb-stopping content that drives engagement and resonates with your audience.

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Tame the chaos and reduce the overwhelm with a growth discovery call. Having a solid, high-level plan in place is the first step in successfully scaling your small business. Let’s talk.

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